Buffalo Surgery Center in Amherst, New York, has ambitious growth plans for 2026. The ASC is facing a more competitive market, creating added urgency for strengthening its presence and position in the community, says Kristin Brant-Kusz, director of marketing and business development for Excelsior Orthopaedics, headquartered in Amherst, New York. Brant-Kusz oversees marketing for the ASC, which is jointly owned by Excelsior physicians and physicians from two other medical groups.